{"id":7872,"date":"2019-12-13T17:15:42","date_gmt":"2019-12-13T17:15:42","guid":{"rendered":"https:\/\/jornaldasoficinas.com\/pt\/?p=7872"},"modified":"2023-07-19T15:58:08","modified_gmt":"2023-07-19T14:58:08","slug":"bahco-reuniu-pilotos-no-circuito-de-braga","status":"publish","type":"post","link":"https:\/\/jornaldasoficinas.com\/pt\/bahco-reuniu-pilotos-no-circuito-de-braga\/","title":{"rendered":"Bahco reuniu pilotos no Circuito de Braga"},"content":{"rendered":"<p><strong><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-7873 size-full\" src=\"https:\/\/jornaldasoficinas.com\/pt\/wp-content\/uploads\/entrada-1.jpg\" alt=\"\" width=\"1024\" height=\"581\" srcset=\"https:\/\/jornaldasoficinas.com\/pt\/wp-content\/uploads\/entrada-1.jpg 1024w, https:\/\/jornaldasoficinas.com\/pt\/wp-content\/uploads\/entrada-1-300x170.jpg 300w, https:\/\/jornaldasoficinas.com\/pt\/wp-content\/uploads\/entrada-1-150x85.jpg 150w, https:\/\/jornaldasoficinas.com\/pt\/wp-content\/uploads\/entrada-1-768x436.jpg 768w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/strong><\/p>\n<p><strong>Para celebrar a presen\u00e7a da marca no desporto motorizado nacional, a Bahco juntou, na passado quinta-feira, dia 12 de dezembro, no Circuito de Braga, os pilotos que apoiou ao longo do ano em diversas modalidades desportivas.<\/strong><\/p>\n<p>M\u00e1rio Patr\u00e3o, campe\u00e3o nacional de Rally Raid e participante no Rali Dakar 2020, Rafael Botelho e Rui Raimundo, campe\u00f5es Regionais de Ralis dos A\u00e7ores, David Matos Chaves e Lu\u00eds Maria Lisboa, concorrentes do Trof\u00e9u Kia Picanto, foram os pilotos presentes neste encontro, que teve como objetivo refor\u00e7ar a parceria que t\u00eam com a Bahco.<\/p>\n<p>Para Miguel Ivo Gomes, diretor comercial da Bahco, \u201co balan\u00e7o que fazemos do apoio da marca a estes pilotos \u00e9 muito positivo. Hoje, estamos a celebrar as vit\u00f3rias conquistadas ao longo da \u00e9poca e outras que v\u00eam a caminho.<\/p>\n<p>Em simult\u00e2neo, celebramos a utiliza\u00e7\u00e3o das ferramentas Bahco por estes pilotos em ambiente adverso, como \u00e9 a competi\u00e7\u00e3o autom\u00f3vel, onde a ferramenta n\u00e3o pode falhar. \u00c9 a\u00ed onde queremos estar, para provar o nosso valor. Queremos, efetivamente, valorizar a presen\u00e7a das nossas ferramentas em ambientes extremos&#8221;.<\/p>\n<p>Embora seja dif\u00edcil quantificar o retorno do investimento feito com o patroc\u00ednio a estes pilotos, Miguel Ivo Gomes considera que \u201ctodo o esfor\u00e7o de <em>marketing<\/em> que temos feito ao longo dos \u00faltimos quatro anos, apoiando o desporto motorizado, tem levado a marca a passar de uma mera desconhecida a uma marca que j\u00e1 \u00e9 reconhecida entre os profissionais da repara\u00e7\u00e3o autom\u00f3vel. As vendas t\u00eam crescido exponencialmente, com taxas de crescimento muito boas de ano para ano. \u00c9 o corol\u00e1rio de todo este esfor\u00e7o que torna o projeto positivo e definitivamente vale a pena apostar nestas iniciativas\u201d.<\/p>\n<p>Relativamente \u00e0 vertente comercial, \u201c2019 foi um ano dif\u00edcil, mas muito bom para o segmento das ferramentas auto. Embora a Bahco esteja presente em diferentes segmentos com as suas ferramentas, o setor auto foi onde crescemos mais este ano e foi um dos mais importantes para a marca, o que prova que o nosso esfor\u00e7o est\u00e1 a dar frutos. Na \u00e1rea da ind\u00fastria, tamb\u00e9m crescemos, mas este segmento sofreu um pequeno abrandamento e isso refletiu-se nas vendas, ou seja, n\u00e3o crescemos tanto como desej\u00e1vamos. O setor autom\u00f3vel foi a maior surpresa pelo crescimento acima das expectativas\u201d, referiu Miguel Ivo Gomes.<\/p>\n<p>Para 2020, as perspetivas s\u00e3o, por isso, positivas. \u201cO que aconteceu at\u00e9 agora p\u00f5e-nos no bom caminho, mas temos consci\u00eancia que o ano n\u00e3o vai ser f\u00e1cil e vamos ter de continuar a trabalhar forte. Temos novidades para apresentar e ideias novas para p\u00f4r no mercado. Estou convicto que vamos continuar a crescer ao mesmo ritmo, se poss\u00edvel ainda mais\u201d, concluiu.<\/p>\n<div class=\"wonderplugingallery-container\" id=\"wonderplugingallery-container-13\" style=\"max-width:960px;margin:0 auto;\"><div class=\"wonderplugingallery\" id=\"wonderplugingallery-13\" data-galleryid=\"13\" data-width=\"960\" data-height=\"540\" data-skin=\"gallery\" data-playsinline=\"false\" data-mutevideo=\"false\" data-random=\"false\" data-autoslide=\"false\" data-autoplayvideo=\"false\" data-schemamarkup=\"false\" data-stopallplaying=\"false\" data-reloadonvideoend=\"false\" data-donotuseposter=\"false\" data-enabletabindex=\"false\" data-loadnextonvideoend=\"false\" data-hidetitlewhenvideoisplaying=\"false\" data-disablehovereventontouch=\"false\" data-autoslideandplayafterfirstplayed=\"false\" data-html5player=\"true\" data-responsive=\"true\" data-fullwidth=\"false\" data-showtitle=\"false\" data-showdescription=\"false\" data-showplaybutton=\"true\" data-showfullscreenbutton=\"true\" data-showtimer=\"true\" data-showcarousel=\"true\" data-galleryshadow=\"false\" data-slideshadow=\"true\" data-thumbshowtitle=\"false\" data-thumbshadow=\"true\" data-lightboxshowtitle=\"true\" data-lightboxshowdescription=\"true\" data-specifyid=\"true\" data-donotinit=\"false\" data-addinitscript=\"false\" data-triggerresize=\"false\" data-thumbcolumnsresponsive=\"false\" data-showimgtitle=\"false\" data-titlesmallscreen=\"false\" data-initsocial=\"true\" data-showsocial=\"false\" data-showemail=\"false\" data-showfacebook=\"true\" data-showtwitter=\"true\" data-showpinterest=\"true\" data-socialrotateeffect=\"true\" data-doshortcodeontext=\"false\" data-loop=\"0\" data-duration=\"1500\" data-slideduration=\"1000\" data-slideshowinterval=\"6000\" data-googleanalyticsaccount=\"\" data-resizemode=\"fill\" data-imagetoolboxmode=\"mouseover\" data-effect=\"fade\" data-padding=\"12\" data-bgcolor=\"\" data-bgimage=\"\" data-thumbwidth=\"120\" data-thumbheight=\"60\" data-thumbgap=\"8\" data-thumbrowgap=\"16\" data-lightboxtextheight=\"72\" data-lightboxtitlecss=\"{color:#333333; font:bold 12px Arial,Helvetica,sans-serif; overflow:hidden; white-space:normal; line-height:18px;}\" data-lightboxdescriptioncss=\"{color:#333333; font:normal 12px Arial,Helvetica,sans-serif; overflow:hidden; white-space:normal; line-height:14px;}\" data-titlecss=\"{color:#ffffff; font-size:14px; font-family:Armata, sans-serif, Arial; overflow:hidden; text-align:left; padding:10px 0px 10px 10px; background:rgb(102, 102, 102) transparent; background:rgba(102, 102, 102, 0.6);}\" data-descriptioncss=\"{color:#ffffff; font-size:13px; font-family:Armata, sans-serif, Arial; overflow:hidden; text-align:left; padding:0px 0px 10px 10px; background:rgb(102, 102, 102) transparent; background:rgba(102, 102, 102, 0.6);}\" data-titleheight=\"72\" data-titlesmallscreenwidth=\"640\" data-titleheightsmallscreen=\"148\" data-socialmode=\"mouseover\" data-socialposition=\"position:absolute;top:8px;right:8px;\" data-socialpositionlightbox=\"position:absolute;top:8px;right:8px;\" data-socialdirection=\"horizontal\" data-socialbuttonsize=\"32\" data-socialbuttonfontsize=\"18\" data-defaultvideovolume=\"1\" data-thumbtitleheight=\"24\" data-thumbmediumtitleheight=\"48\" data-thumbsmalltitleheight=\"72\" data-triggerresizedelay=\"100\" data-thumbmediumsize=\"800\" data-thumbsmallsize=\"480\" data-thumbmediumwidth=\"64\" data-thumbmediumheight=\"64\" data-thumbsmallwidth=\"48\" data-thumbsmallheight=\"48\" data-imgtitle=\"title\" data-jsfolder=\"https:\/\/jornaldasoficinas.com\/pt\/wp-content\/plugins\/wonderplugin-gallery\/engine\/\" style=\"display:none;\" ><a class=\"html5galleryimglink\" href=\"https:\/\/jornaldasoficinas.com\/pt\/wp-content\/uploads\/2019\/12\/bahcodez2019\/IMG_0417.jpg\" data-mediatype=1><img decoding=\"async\" class=\"html5galleryimg html5gallery-tn-image\" src=\"https:\/\/jornaldasoficinas.com\/pt\/wp-content\/uploads\/2019\/12\/bahcodez2019\/IMG_0417-150x85.jpg\" alt=\"bahcodez2019 - 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